Deserving Design

Alastair Somerville
1 min readFeb 11, 2020

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This is a short (8 minute) talk about some historic biases that underlie the provision of public services.

These biases are about sorting the population into good and bad.

Deserving and undeserving.

How does service design deliver better services and help fix these biases?

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Alastair Somerville
Alastair Somerville

Written by Alastair Somerville

Sensory Design Consultant, usability researcher and workshop facilitator. www.linkedin.com/in/alastair-somerville-b48b368 Twitter @acuity_design & @visceralUX

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