Whoops Apocalypse

The problems of Normal today are embedded in history.

This is not unique.

It’s worth looking at how professional and scientific systems have had embedded problems that affect how they try to create positive change but are trapped by foundational myths that divert them into supporting negative norms.

I’ll talk of four systems here:

  • Anthropology



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Alastair Somerville

Alastair Somerville


Sensory Design Consultant, usability researcher and workshop facilitator. www.linkedin.com/in/alastair-somerville-b48b368 Twitter @acuity_design & @visceralUX